website improvement

Use analytics data to continuously be making improvements to your site.

continuous website improvement 

website improvement

Rather than waiting for major site overhaul every 5 years or so, your site should be getting incrementally better every day. With modern analytical tools and expertise at your fingertips, there is no excuse for not making smart and continuous improvements regularly. Most sites are build on a Content Management System (CMS) that allows for easy content updates by non-technical staff, but it doesn't stop there. Improving conversions by testing messages and design options is now standard practice too. 

conversion rate optimization

As people move through your sales funnel, you'll want to know if there are any obstacles along the way. Measurement is the key. Getting more people to click and take action is the name of the game. What should you test on your site today to see if any improvement happens? 

About Clouseau Analytics

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Lab style training to make suggestions for improvements from the reports generated. We review the data and transform the information contained in these reports into actions for the marketing team.

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Why Analytics?

"If you torture the data long enough, it will confess."

by Ronald Coase